Earning headlines through the slowest time of the year brands online presence is its website. Over 2 billion websites on the internet rocking the world with an online presence and the experience they are giving to their audience. Developing a website is like creating a recipe and serving to the people. Some times you need to rework on your website to cover your audience more than your competitors. So planning to have a website to stand out from the crowd? We, TWO ARK BUSINESS SOLUTIONS the top web design agencies in Chennai is here to help you. In this blog, you will get an idea about elements you must have in mind when you develop your site;
Table of Contents
#1 Build the site with audience mind
This is the foundation to build upon a website. Just think, in a user perspective to target your audience’s need. This will helps to reduce the bounce rate on your website. Do in-depth research before building the website and have a view like how the outside people see your website and react to it. Have in mind that you provide value to the users who click your website.
#2 Show what your brand stands for
It is important how you represent your brand to the online world. It begins with a small step by choosing the domain name . Without compromise anywhere about your brand communicate effectively to your users and make them understand your products/ service value.
#3 Mobile responsive site is not negotiable
Presenting your business digital is not enough equally you have to concentrate on the Bounce Rate and the Responsiveness of your site . According to research in 2019, 60% of the website visits come from the mobile device and other smart gadgets. Building a mobile responsive website is the way to get more audience engagement and know more about your website. If you fail to build a responsive website then you are losing your audience.
# 4 Power Call-To-Action
Remember the all-powerful CTA button to meet specific goals. Your CTA should be strong and easy to use by the users. Make sure that websites are developed to meet specific goals.
#5 Friendly Navigation
People want everything smarter and easy. They want all the information by a single swipe. So keep that in mind and build a website with simple navigation keys. Remember, people stay on the website an average of 5-7 seconds so make sure you direct your potential customers where they need to go. Don’t confuse your audience to pull in different directions on your website.
#6 Appearance is the Key
Stop saying NO to the bright color and crazy fonts, practice to say YES for the new style and fonts along with the latest trends on web designing. The audience wants new techniques and looks to attract on-site rather from the boring old model traditional look.
#7 Loading Time
Users will not wait around time to get your site to load. The loading time of the website is highly important to grab the audience. Fix all the bugs and implement the factors on the website to give the best loading time for the website.
#8 Add videos on your site
Placing a short video on your site will reduce the amount of text on your site. Videos have more engagement than the text and this makes your audience to spend time watching. Our brain processes information on the video quickly than text.
#9 About us
Always have an about us page to describe in details about your business. This is the page where the audience cutting out vital information including who you are, and the values you hold dear.
#10 Search Box
If you have an E-commerce website have a search box on your website so the audience can search about the product quickly which they need from you. Place the search bar at the top right of the page and serve its purpose.
#11 Make use of White space
Build your website with proper visual sense and graphic so that the audience have a better experience on your website. Ensure that all the margins, columns are uniformly arranged.
#12 Attractive Images
Grabbing the attention of the audience using images is quite simple. A picture speaks a thousand words and ensures your images are properly optimized for SEO with Alt tags.
#13 Add Social Media Buttons
Have your business in all social media and link them on your website. Clicking Social media icons to follow online is also one of the easiest Call-To Action visiting user performance.
Present yourself online why you’re different from other brands. Stand outside of the crowd and grab the audience to your site and be social, not other providers are. We the TWO ARK BUSINESS SOLUTIONS are here to help to bring your business online and build audience relationship through online.
