As we get into 2020, the digital marketing ties between social media and SEO remains vague at best but you should know how both types of technique are directly related? If you are poking around the internet to find an answer, you have landed on the right page. We at TWOARK Business solutions, the best web designing company in Chennai is going to discuss how social media creates an impact on your SEO in 2020. Join with us!
We usually use social media platforms likes Facebook, Twitter, Instagram so that your content can be crawled by search engines to rank your website on the top of SERP. At the same time, we are always unclear about how Google algorithms and ranking works. There is no need for affairs that just because of sharing links on the web doesn’t mean your SEO rank will get affected. Always have tried our traditional Inbound Marketing using both Social Media and SEO techniques.
Table of Contents
#1 Using Good Content Frequently is the Baseline
The good news is that regular valuable content is more welcomed in both the platforms. SEO objective is without having to wade into social media users need to acquire valuable information. So, go crush your content with trending and interesting topics, rest will likely take care of itself.
When you regularly start to put content, users start to consume your articles, increases the chances of sharing on social, likes, and comments you’re increasing the likelihood among the users make it through to your website platforms. Traffic to your website increases not only increases your page to rank rather there are chances to boost your domain authority, backlinks, influencers, and other natural things directly contributing along with organic ranking.
#2 Give Your Value Through Video
Videos rage for good reason and users welcoming with more positive interactions. Google has bumped up video content in their algorithms because of the massive search users are searching for videos. Regular publishing of content on YouTube will increase the search engine crawl by driving content visibility through traffic and ranking. If you are adding any links about your brand or some other brands on your videos or in meta description SEO traffic is been captured by video and you can convert the leads to click through your website.
#3 The Devil is in the Metadata
Both have platforms their unique types of topics to get a trend on the respective platform which albeit for their content. You should optimize your metadata, location, and image tags which helps you to build the foundation for SEO. When you started to get more eyes on your social media post, the more chances of potential click-throughs to your site and helps your brand to visible for lookalike audiences.
#Rising Tide Raises all ships
Social media always amplifies your churning out killer content through engagement, likes, and share you get more eyes to your content and brand with these of results, the technical connection between SEO and Social media gets strong and drives you through inbound marketing.
#My Thoughts
Both SEO and Social media are healthy and thriving factors to increase traffic to your website. Make sure you don’t fall in the hands of black hat SEO while performing which could lead to penalties from Google. The indirect impact for SEO in less tangible and make sure you realize that social media is also an important part of your broader digital marketing mix.
